Radio as a medium is growing almost twice the growth of TV viewing.
Quote
"Radio is greatly undermonetized. Look at the time people spend listening to radio vs. the money currently being spent to advertise on radio – it’s out of whack."
- Eric Schmidt, CEO Google USA Today
Radio Research
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David Allen: Getting Things Done: The Art of Stress-Free Productivity
Lisa Johnson: Mind Your X's and Y's: Satisfying the 10 Cravings of a New Generation of Consumers
Roy H. Williams: The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires
Seth Godin: The Dip: A Little Book That Teaches You When to Quit (and When to Stick)
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June 22, 2009
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